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Approach
Approach 
ApproachPatientsPatients
Patients are increasingly empowered. Which online channels are the most effective to reach them?
HCPsHCPs
Today, almost 70% of HCPs are digital native. How do you come into contact with HCPs online?
CorporateCorporate
In addition to HCPs and patients, you can reach corporate target groups with online marketing. Curious how?
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Solutions
Solutions
Solutions
Inbound marketing
Inbound marketing is a philosophy to attract HCPs through content and convert them into leads.
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Inbound marketingLead generation
Do you want to generate leads within an HCP target group? Our experts help you use lead generation smartly.
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Lead generationCommunity building
A patient community helps bring a campaign to life. Are you curious how to approach this?
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Community buildingOmnichannel Integration
A good omnichannel strategy is designed in such a way that channels reinforce each other. What does this mean within LSH?
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Omnichannel IntegrationProduct launch
An online campaign is a very effective way to launch new medication or treatments.
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Product launchDisease awareness
One of the most effective ways to reach patients is through a disease awareness campaign.
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Disease awarenessMedical education
Online training courses and webinars are good ways to reach HCPs. How do you do this properly?
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Medical educationDigital PR
Your company’s online channels are the digital business cards of your organization. How do you deal with this?
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Digital PR -
Clients
Clients
Clients
ClientsClients
See which companies from the Life Sciences & Health sector we work with and what they say about us.
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About
About
About
AboutAbout
We are Medical Digitals: a full-service online marketing agency for the Life Sciences & Health sector.
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Insights
Insights
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Contact
Contact
Contact
Reach out
IJsbaanpad 10 B, 1076 CV Amsterdam, The Netherlands
+31 (0)20-3080208
info@medicaldigitals.com
ContactContact
Would you like more information or tailor-made advice? You can call us, email us or fill in the contact form.
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Insights
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Patient engagement at the time of COVID-19: why is it important?
According to experts, there is a real chance that a COVID-19 vaccine will be ready in early 2021. As a result, we may be on the eve of the largest patient engagement campaign ever. A substantial part of the population has doubts about the usefulness, effectiveness and safety of a possible COVID-19 vaccine. This is problematic, because vaccination only works if a large part of the population is vaccinated. Although resistance to vaccination is timeless, the future COVID-19 vaccine is under extra magnification. It is therefore very important that governments of countries all over the world create support for the vaccine. Patient engagement will play a major role in this.
23 October, 2020
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Reach patients via social media? Not without a webcare and AE protocol!
An important success factor in a social media campaign for patients is a clear, extensive and well-deployed webcare and adverse events protocol (AE protocol).
15 July, 2020
Read MorePatient community on social media: three pros and cons
One of the most effective ways to reach patients is through a disease awareness campaign. For a Life Sciences & Health organisation, such a campaign is often set up to create awareness of a (new) treatment or medicine. A social media community is a great tool for a campaign like that. Below three pros and cons of setting up a social media community for patients!
17 June, 2020
Read More3 tips for formulating patient target groups for a social media campaign
There are many different conditions, and therefore many different patients. That is why it is important to properly describe target audiences before you launch a social media campaign for patients. In this blog, we share three tips for formulating target groups for your social media (advertising) campaign.
11 June, 2020
Read More5 disease websites examined, analysed and reviewed
For a pharmaceutical company, health care service provider, medical producer or industry association it is important to develop a website on a medical condition. This kind of website is a clever way to provide the target group with reliable and relevant medical information and enhance the online presence of the organization. Through a disease website a pharmaceutical company, health care service provider, medical producer or industry association is able to provide its target group with information on a disease and encourage them to take action. To discover what the quality of these websites is, I examine, analyze and review 5 websites on medical afflictions.
12 March, 2020
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