We write whitepapers about online marketing within Life Sciences & Health. Curious about the topics?
Patients are increasingly empowered. Which online channels are the most effective to reach them?
Today, almost 70% of HCPs are digital native. How do you come into contact with HCPs online?
In addition to HCPs and patients, you can reach corporate target groups with online marketing. Curious how?
We write whitepapers about online marketing within Life Sciences & Health. Curious about the topics?
Inbound marketing is a philosophy to attract HCPs through content and convert them into leads.
Do you want to generate leads within an HCP target group? Our experts help you use lead generation smartly.
A patient community helps bring a campaign to life. Are you curious how to approach this?
A good omnichannel strategy is designed in such a way that channels reinforce each other. What does this mean within LSH?
An online campaign is a very effective way to launch new medication or treatments.
One of the most effective ways to reach patients is through a disease awareness campaign.
Online training courses and webinars are good ways to reach HCPs. How do you do this properly?
Your company’s online channels are the digital business cards of your organization. How do you deal with this?
We write whitepapers about online marketing within Life Sciences & Health. Curious about the topics?
See which companies from the Life Sciences & Health sector we work with and what they say about us.
Would you like more information? You can call us, email us or fill in the contact form.
We are Medical Digitals: a full-service online marketing agency for the Life Sciences & Health sector.
We write whitepapers about online marketing within Life Sciences & Health. Curious about the topics?
Would you like more information or tailor-made advice? You can call us, email us or fill in the contact form.
09 April, 2021
On the internet, there is a tremendous amount of information available. This is relevant with regard to healthcare professionals (HCPs). Realizing an optimal customer experience is essential to grasp the attention of the healthcare professional within the large amount of available online information. A well-defined customer journey and persona are necessary for this. This way, you offer your target group the right message at the right time, via the right channel. In this blog you will read about the power of the customer journey in combination with the inbound marketing methodology.
Read MoreSelect a category:
That the patient takes for granted what the docter tells him, is now past. Patients nowadays want to hold the reins. They are more independent, and this is due to developments in health care in the field of digital. It is a process where control is shifting slowly towards the patient. A patient needing more and better information, taking control and wanting to manage a lot of health care related issues himself, is called ‘patient empowerment’.
12 March, 2020
Read More